Build With RevenueCat

Build a customized mobile subscription business with RevenueCat. We do the heavy lifting of normalizing subscribers from any source and maintain a single source of truth for subscription status, so you can get back to building your app.

RevenueCat is a powerful, secure, reliable, and free to use in-app purchase server with global support. All you need to get started is an API key.

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Overview

In-app purchase dashboard

The RevenueCat Overview is your in-app purchase hub for quick metrics on the health of your business.

Metrics

The 'Active Trials' card displays the number of free trials that are currently tracked in RevenueCat.

The 'Active Subscriptions' card displays the number of active subscriptions that are currently tracked in RevenueCat.

The 'MRR' card displays the current monthly recurring revenue tracked in RevenueCat. You can read more about how MRR is calculated in our charts guide here.

The 'Revenue' card displays the gross revenue tracked in RevenueCat. This is before any store fees, taxes, etc.

The 'Installs' card displays the number of App User IDs created in the past 28 days. Multiple App User IDs aliased together will be counted as 1 install.

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You should expect the Install count in RevenueCat to be different than the download numbers provided by Apple/Google. However, if things seem drastically off, make sure you're identifying users correctly in RevenueCat.

For performance reasons, currently you can expect this number to be updated as quickly as once per hour

The 'Active Users' card displays the number of App User IDs that have communicated with RevenueCat in the past 28 days. Active users should be higher than 'Installs' if your app is retaining users and they keep coming back after 28 days. Multiple App User IDs aliased together will be counted as 1 active user.

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For performance reasons, currently you can expect this number to be updated as quickly as once per hour

Sandbox Data

The sandbox data toggle will change the Overview metrics to report from sandbox purchases or production purchases. There's no concept of a sandbox or production user in RevenueCat, since the same App User Id can have both production and sandbox receipts. Because of this, the 'View sandbox data' toggle will not affect 'Installs' or 'Active User' cards.

Recent Transactions

Below the metrics card is a table of the most recent transactions shown in real-time. Transactions include trial starts, trial conversions, purchases, and renewals. The details of this table are covered in our guide on the Activity Table.

Dates and times representation

All dates and times in the dashboard are represented in UTC, unless explicitly specified.

Next Steps

Updated 4 months ago


Overview


In-app purchase dashboard

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